College Basketball
Texas Branding Station's custom koozie activity for UT Basketball boosted American Campus Communities' marketing with high student engagement.
We are still not sure if these events qualify as work! They were way too much fun! The 2023 season of UT Basketball was all about the Corral for Texas Branding Station. Thank you to American Campus Communities for entrusting us with your marketing efforts. They were able to get student emails in exchange for a free koozie with their logo and Longhorn brand of course! It was great getting to know the students, watching them have a blast stamping their koozies and another happy client on our hands! Bonus, students were Instagram posting their customized koozies throughout the games, so it looks like those marketing efforts worked like a charm!